adidas: various copy-related things

This year I’ve continued to work with BEINGHUNTED on numerous bits and pieces for adidas – far too many to separate out here. They’re always nice to work on, and given that they generally focus on upcoming special releases and collaborations they afford me the chance to indulge the lingering, geeky interest I have in sneakers and outdoors/sportswear.

To pluck some specific things out of the air that I’ve leant my words to:

  • the string of ZX/Torsion anniversary releases
  • recent collaborations with Hender Scheme
  • various releases/content relating to adidas Consortium’s new ‘Communitas’ output

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