Blyszak: New Brand Comms

I’ve only ever bought one pair of sunglasses and it was a pair of Blyszak ones – crafted from metal and sustainable buffalo horn into a silhouette that’s strikingly different from all those ray-ban/moscot-alikes that more sensible gentlemen than myself wear with their oxford shirts and Japanese denim.

It was a pleasure then to be asked to come up with some new words that really capture the essence of what makes the brand so special.

You can find the new ‘manifesto’ and tagline on the Blyszak website and, increasingly, at point of sales in some of the world’s most exciting stores.

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